I create visual strategies, creative concepts and all-round design for online and offline media, for MKB and start-ups.
I’d love to help you take your business to the next level. With 15+ years of experience I can create a distinctive, successful brand identity, design or upgrade your website, or build further on your established identity.
“Design is more than aesthetics—it’s a conversation, a feeling, an experience. I craft brands that don’t just stand out but stand for something. Every project is a balance of strategy and soul, where creativity meets purpose. I embrace the familiar but reimagine it with a twist that’s surprising and connects to emotions. Because great design isn’t just seen—it’s felt.”
My style shifts with every project, adapting to what the story, the strategy, and the audience need. I don’t just create something beautiful; I craft identities that feel right, resonate, and stand the test of time. Every brand deserves to be the hero—I just bring the right tools to make it shine.
AVAILABLE FOR HIRE.
I’m available as a freelance designer for short- or long term projects, inhouse design assistance or projects on a retainer basis.
All-round graphic design
– Branding – Logo, Corporate Identity, Stationery, Brand Strategy.
– Packaging – Packaging Design, Covers, Labels
– Web Design – Functional and beautiful websites on brand
– Online – Social Media Content, Advertisements, Layout, E-mails, Newsletters
– Offline – Book Design, Poster, Flyer, Brochure, POS, Catalogue, Various printed goods
— Raven van Baak is a freelance Designer & Photographer, specializing in branding, packaging design and web design.